Leading Real Estate Companies of the World Names Dan Elzer Institute Dean of Professional Skill and Technique

Dan Elzer, LeadingRE Institute Dean of Professional Skill and Technique for Institute.

CHICAGO – (February 26, 2018) – Leading Real Estate Companies of the World® (LeadingRE) has named Dan Elzer as Dean of Professional Skill and Technique for Institute, the network’s online learning platform. Institute is a key component of LeadingRE’s learning initiatives, which recently ranked #1 on Training magazine’s 2018 Training Top 125.

In this role, Elzer will provide content focusing on skill development for leaders, managers and sales associates, including online courses, webinars and other resources. Founder and president of The Training Academy LLC, Elzer is a nationally acclaimed speaker, trainer and consultant with over 30 years of experience in the real estate industry who is widely known for his powerful skill-based programs.

“Dan is a master at helping real estate professionals develop competencies that result in growth and profitability. For brokers and managers looking to support top talent and for agents striving to build their business, Dan provides actionable strategies aimed at achieving peak performance. We are delighted to have him on the Institute faculty,” said Dan Nelson, LeadingRE vice president of Performance Excellence.

Elzer joins other industry thought leaders who comprise the Institute faculty, including Chief Learning Officer Mike Staver, Dean of Innovation Matthew Ferrara and Dean of Customer Experience Debbie Maier. Institute currently boasts 350 online courses with new classes each month and includes certifications for sales, service, leadership, marketing and relocation, as well as an extensive resource library for managers and agents.

LeadingRE is a select global community of over 565 independent real estate firms spanning six continents. To learn more, visit LeadingRE.com.



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LeadingRE Recognizes Top Performers with Annual Awards

Representatives from Allen Tate Company accept the Diamond Award, LeadingRE’s highest honor.

CHICAGO – (February 19, 2018) – Leading Real Estate Companies of the World® honored top-performing member firms and individuals earlier this month at the Wynn Las Vegas during its Annual Conference – the culmination of its Conference Week, which attracted an audience of 3,000 real estate professionals from 24 countries.

“Our Conference Week brings together professionals from the best residential real estate companies in the world to focus on global real estate trends and providing exceptional experiences to home buyers and sellers,” said LeadingRE President/CEO Pam O’Connor. “A highlight of the event is celebrating the achievements of those members who have performed at the very highest levels.”

The organization’s top honor, the Diamond Award, went to Allen Tate Company (Charlotte, NC), in recognition of outstanding performance and engagement in all of LeadingRE’s business programs. It is the eighth year Allen Tate Company has won the Diamond in the award’s 16-year history.

LeadingRE’s Lifetime Achievement Award, provided for just the third time in the network’s history, went to Larry Kendall of The Group Inc. Real Estate (Fort Collins, CO) for his impact on the personal and professional lives of the more than 50,000 real estate professionals who have adopted his Ninja Selling system.

The Leadership Award, celebrating brokers whose leadership skills and achievements have drawn the attention and admiration of others, was presented to two deserving recipients this year:  Larry Roberts, Bahamas Realty Limited (Nassau, Bahamas) and Lennox Scott, John L. Scott Real Estate (Seattle, WA).  The Customer Experience of the Year Award went to David Steele, Blanchard & Calhoun Real Estate (Augusta, GA), and the Referral of the Year was presented to Steve Wrenn, CRYE-LEIKE, Realtors of Atlanta, Inc. (Atlanta, GA) and Elaine Pardalos, Halstead Real Estate (New York, NY).

Included in the top marketing awards were the Best Overall Website, presented to Chas Everitt International Property Group (Johannesburg, South Africa), and the Most Innovative Brokerage Award, given to London Properties, Ltd. (Fresno, CA). Most Innovative Office Design was presented to Haring Realty Inc. (Mansfield, OH) and PorchLight Real Estate Group (Denver, CO).

The Crown of Excellence referral awards were given in seven company size categories:  Allen Tate Company (Charlotte, NC); Lyon Real Estate (Sacramento, CA); Beverly-Hanks & Associates (Asheville, NC); John Daugherty Realtors (Houston, TX); Platinum Group, REALTORS (Colorado Springs, CO); Townsend Real Estate (Fayetteville, NC); and Tina Bilazarian, Inc., REALTORS (Shrewsbury, MA).

Earning the Million Dollar Award for Highest Valued Outgoing Closings was Houlihan Lawrence Real Estate (Rye Brook, NY). The Global Alliance Award for Most Outgoing International Referral Closings was presented to The Keyes Company (Plantation, FL). Awarded for having the Top 5 Most Outgoing Closings, in order of volume, were:  WEICHERT, REALTORS (Morris Plains, NJ); Long & Foster Real Estate Inc. (Chantilly, VA); Howard Hanna Company (Pittsburgh, PA); Ebby Halliday Realtors (Dallas, TX); and Allen Tate Company (Charlotte, NC).

Recognized with the Pinnacle Award for having the most outgoing revenue-generating referrals were:  Long & Foster Real Estate Inc. (Chantilly, VA); Lyon Real Estate (Sacramento, CA); Realty Austin (Austin, TX); John Daugherty Realtors (Houston, TX); WK Real Estate (Boulder, CO); Marx-Bensdorf Realtors (Memphis, TN); and Farrell Smyth, Inc. (San Luis Obispo, CA).

The Service Recognition Award was presented to individuals who have demonstrated an extraordinary level of commitment to the LeadingRE community in a variety of areas. The top individual honor, the Hall of Fame Award, was presented to Eileen Cherny, Marx-Bensdorf Realtors (Memphis, TN) and Catharine Pappas, Dickens Mitchener (Charlotte, NC). Presented with the Chairman’s Award were Mark Bardo, The Keyes Company (Plantation, FL) and Vicki Hamp, Long & Foster Real Estate Inc. (Chantilly, VA).

Earning the President’s Service Award were Andrea Bowles, Blanchard & Calhoun Real Estate (Augusta, GA); Berry Everitt, Chas Everitt International Property Group (Johannesburg, South Africa); Tom Flanagan, The Group Inc. Real Estate (Fort Collins, CO); Michael Guthrie, Roy Wheeler Realty Co. (Charlottesville, VA); Jeremy Hurst, IRG- International Realty Group Ltd. (George Town, Cayman Islands); Matthew Leone, Halstead Real Estate/Brown Harris Stevens (New York, NY), Silvana Malpelli, Brown Harris Stevens (New York, NY);  Frank Morrice, Servmor Realty (Panama City, Panama); Kimberly Mullins, HUFF Realty (Cincinnati, OH); Ueli Schnorf, WETAG Consulting (Locarno, Switzerland); Pat Shea, Lyon Real Estate (Sacramento, CA); Andrew Smith, Peabody & Smith Realty, Inc. (Franconia, NH); Tammy Vlah, Watson Realty Corp. (Jacksonville, FL); and Merle Whitehead, Howard Hanna Company (New York Region).

LeadingRE’s next event is the 2018 ASEAN Immersion Conference, taking place May 8-10 in Kuala Lumpur, Malaysia.

For more information on LeadingRE, visit www.LeadingRE.com.

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Leading Real Estate Companies of the World Ranks #1 in Training Magazine’s Prestigious Top 125


– Ranking recognizes the organizations with the most successful learning and development programs in the world. –


CHICAGO – (February 16, 2018) – Leading Real Estate Companies of the World® (LeadingRE) was ranked #1 on the 2018 Training Top 125, which recognizes the organizations with the most successful learning and development programs in the world. The only real estate network named to this year’s Top 125, LeadingRE’s first-place position reflects the company’s rapid rise in the elite ranking, placing 3rd in 2017, 9th in 2016 and 64th in 2015.

LeadingRE, a select global community of over 565 independent real estate firms spanning six continents, earned the distinction based on its commitment to delivering best-in-class training and development for its member brokerages, as well as its corporate employees. A key component of LeadingRE’s learning programs is Institute, a robust online learning platform that currently boasts 350 online courses with new classes each month, including certifications for sales, service, leadership, marketing and relocation, as well as an extensive resource library for managers and agents.

The MAESTRO Leadership Program is another offering that played an integral part in LeadingRE’s #1 ranking, recognized for its high performance results and life- and career-changing impact for participants. The only program of its kind in the industry, MAESTRO empowers select leaders by focusing on the three pillars of great office leadership, with interactive workshops, a behavioral assessment tailored for real estate sales managers, numerous pre- and post-workshop assignments, webinars, accountability partner pairings, and ongoing communication and motivation.

Other popular options in LeadingRE’s robust menu include courses centered on the company’s landmark Consumer Insights research, the Career Gold workshop for training professionals, CEO Exchange Groups and numerous conferences held around the world for its broad membership. A new offering for 2018 is the LeadingRE Agent Accelerator, powered by Ninja Selling, a training process designed to accelerate sales associate performance and help owners and managers deliver powerful sales meetings.

“Giving our member brokerages world-class training on the most timely, relevant topics in digestible, accessible formats is a top priority for us, so we are incredibly proud of this recognition,” said LeadingRE President/CEO Pam O’Connor. “Our brokerages and sales associates enthusiastically embrace these opportunities, continuously raising the bar on their own performance, expertise and professionalism.”

Heading the company’s learning initiatives are Vice President of Performance Development Dan Nelson and Executive Director of Institute Content Cecelia Chott, as well as Chief Learning Officer Mike Staver. Institute Deans Matthew Ferrara, Dan Elzer and Debbie Maier and other thought leaders from the industry and beyond regularly contribute content on a full array of topics.

Now in its 18th year, the Training Top 125 ranking is based on myriad benchmarking statistics and determined by assessing a range of qualitative and quantitative factors, including innovation and financial investment in employee development, the scope of development programs, and how closely such development efforts are linked to business goals and objectives. Other companies ranking in the Top 125 include ADP, Assurant, Best Buy, BNSF Railway Co., CVS Health, Dollar General, Edward Jones, Mohawk Industries, New York Community Bancorp, Sonic Automotive and Western Union.

To see all winners of the 2018 Top 125, visit trainingmag.com/training-magazine-ranks-2018-training-top-125-organizations. To learn more about Leading Real Estate Companies of the World®, visit LeadingRE.com.

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LeadingRE Announces New Cloud Initiative

LeadingRE Announces New Cloud Initiative
– Program ensures independent brokerages have easy access to latest technologies. –

CHICAGO – (February 7, 2018) – Leading Real Estate Companies of the World® announced at its Annual Conference in Las Vegas last week that it is rolling out the LeadingRE Cloud to give its 565 member brokerages in 65 countries an easy way to implement a wide range of the most innovative technology solutions available today.

The initiative is part of strategic relationships with DocuSign and MoxiWorks to deliver a new platform with integrated technology for agent productivity, marketing resources, back office solutions and more. The LeadingRE Cloud will offer options ranging from marketing tools – like real-time CMA (Comparative Market Analysis) presentations, virtual tours, custom print solutions and CRM (Customer Relationship Management) – to transaction management systems.

The LeadingRE Cloud is an open platform, allowing member brokerages to choose the service providers with whom they engage. “Our culture has always been one of choice, and that philosophy is integral to this initiative,” said LeadingRE COO Paul Boomsma. “Our members can choose the technologies that work best for their companies and within their markets, while benefiting from the power of this system to streamline implementation and day-to-day use.”

While choice will be offered in all product areas, DocuSign has been selected as the preferred eSignature and transaction management provider, based on the company’s ability to transact in 40+ languages, which complements LeadingRE’s global scope.

“We’re excited to be aligned with LeadingRE to further strategic integrations with multiple technology providers. Together, our goal is to streamline and accelerate the transaction so brokers can fully achieve the benefits of our Lead to Close vision,” said Georg Gerstenfeld, vice president and general manager of DocuSign’s Global Real Estate business. “And we’re doing it in a way that guarantees brokers maintain ownership and control of their data.”

Also integral to the LeadingRE Cloud is another long-time participant in LeadingRE’s Solutions Group program, MoxiWorks, which has already been embraced by a significant number of LeadingRE member firms and will power the LeadingRE cloud.

York Baur, CEO of MoxiWorks said, “The LeadingRE Cloud is a rare example of a network providing technology to independents. This new benefit delivers all the benefits of the MoxiCloud to LeadingRE members – more flexibility, digital lead to close, plug and play tools and services, to name a few.”

“The LeadingRE Cloud is only the latest in a series of investments we have made in technology on behalf of our members,” said LeadingRE President/CEO Pam O’Connor. “Other recent investments include Testimonial Tree, which gives our members a way to capture and share consumer reviews, and Moderne Ventures, an investment fund focused on technology companies innovating in the real estate space. We are excited about the role the LeadingRE Cloud will play in ensuring all of our members remain on the forefront with technology.”

Integration with the LeadingRE Cloud for both members and vendors will take place in the coming months.


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LeadingRE Names Contactually to Solutions Group Program

CHICAGO – (1/23/18) – Leading Real Estate Companies of the World®, a global community of more than 565 real estate firms, has selected Contactually as a preferred provider through its Solutions Group program of carefully-vetted business resources.

Contactually is an intelligent CRM (customer relationship management) platform that helps real estate agents nurture new, repeat, and referral business, while allowing brokers to track results and recruit and retain the best talent. By centralizing contacts and documenting relationship touchpoints, Contactually creates actionable follow-up plans and automates relationship workflows.

“Contactually was developed for brokerages, but designed for agents, creating unparalleled adoption rates at companies with brokerage accounts, which is critical in the success of any new technology,” said Robin LaSure, LeadingRE vice president of corporate marketing. “By helping agents easily stay organized and in touch with their network, with the right messages at the right time, Contactually gives agents more time to build relationships and grow business.”

Zvi Band, Contactually CEO & co-founder, welcomes the opportunity to engage with more LeadingRE members. “Having already proudly built partnerships with a number of LeadingRE member organizations, including Pacific Union, FirstTeam, and Zephyr Real Estate, we’re thankful to deepen our relationship with LeadingRE, and look forward to being part of the community,” Band said.

LeadingRE members will have the opportunity to meet with representatives from Contactually at the network’s upcoming conference, January 31-February 2 at Wynn Las Vegas. Learn more about Contactually at www.contactually.com. Learn more about Leading Real Estate Companies of the World® at www.LeadingRE.com.


About Contactually
Contactually provides a SaaS-based intelligent customer relationship management (CRM) platform for real estate agents and brokerages. In simply minutes a day, Contactually’s easy-to-use platform enables personal engagement at scale, resulting in more leads, referrals, and increased business. Proudly located in Washington, DC, Contactually employs approximately 70 people and has raised $12 million in capital to date from Grotech Ventures, Rally Ventures, Bull City Venture Partners, Middleland Capital, and others. For more information please visit at www.contactually.com.

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LeadingRE Selects Imprev as Preferred Provider


CHICAGO (January 18, 2018) – Leading Real Estate Companies of the World® announced today that it has named Imprev to its Solutions Group program, which identifies select business resources for its global community of more than 565 real estate firms.

Imprev provides marketing automation services for brokerages, creating complete marketing packages every time a key event occurs for a listing. Imprev’s Marketing Center includes a wide variety of materials for print, digital, and social media channels—all of which can be fully branded to meet a brokerage’s unique needs and specifications.

“By creating targeted marketing throughout the cycle of a listing, Imprev empowers agents to effectively promote listings and drive new business, while offering brand protection for the brokerage,” said Robin LaSure, vice president of corporate marketing for LeadingRE. “Our brokers place great importance on delivering this type of value to their agents, and we look forward to introducing more of our members to these services.”

Imprev’s President and Chief Revenue Officer Bill Yaman said, “LeadingRE members excel at creating best-in-class brand experiences, because they understand that brand is one of their most important assets. Joining this prestigious network’s preferred Solutions Group allows us to work closely with more top brokerages to jointly address their key business challenges and maximize their marketing opportunities. Our goal is to help brokerages protect their hard-won brand power so they can wow agents, impress clients, and generate more business for everyone.”

He adds, “We’ve been thoroughly impressed by our current LeadingRE clients’ commitment to brand excellence and look forward to partnering with other LeadingRE members in the future.”

Imprev will be a sponsor at LeadingRE’s upcoming conference, January 31-February 2 at Wynn Las Vegas. Learn more about Imprev at www.imprev.com. Learn more about Leading Real Estate Companies of the World® at www.LeadingRE.com.




About Imprev

Many of the most respected brands in real estate leverage Imprev’s Automated Marketing Services to set themselves apart from their competition. With Imprev, brokerages automatically create and continually update fully-branded print, digital, and social media marketing packages for all their agents’ listings, giving them a recruiting edge and driving unprecedented brand consistency. Launched in 2001 and constantly updated, the Imprev platform powers the marketing centers for hundreds of brokerages and franchises— representing over 20% of real estate agents in North America. Discover more at www.imprev.com.

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LeadingRE Names PlanOmatic as Preferred Marketing Solution

CHICAGO January 16, 2018 – Leading Real Estate Companies of the World® has selected PlanOmatic as a preferred provider through its Solution Group program, which presents top business resources to its global community of 565 real estate firms.

PlanOmatic provides professional real estate photography shot by industry veterans, with a network of 130 photographers in 32 states. The company’s comprehensive marketing services also include interactive floor plans, virtual staging, aerial photography, 3D walkthroughs and digital advertising with an automated process that delivers materials within two days.

“PlanOmatic offers a seamless system for delivering beautiful photography and other valuable marketing resources, which an agent can easily use on every listing,” said Robin LaSure, LeadingRE vice president of corporate marketing. “With a focus on prompt delivery and customer experience for both the agent and the home owner, PlanOmatic is a welcome addition to our program.”

Kori Covrigaru, PlanOmatic co-founder and CEO, adds, “We founded PlanOmatic because we believed in the power of photos to not only grab buyers’ interest and help get the home sold, but also to create a connection between the seller and their brokerage. We also thought the process of getting amazing photos for every listing should be smooth, professional and friendly. We will offer these same sentiments to the LeadingRE network as a Solutions Group member.”

PlanOmatic will be exhibiting during LeadingRE’s upcoming Conference Week, January 29-February 2 at Wynn Las Vegas, where they will also be photographing the event.

Learn more about PlanOmatic at www.planomatic.com. Learn more about Leading Real Estate Companies of the World® at www.LeadingRE.com.




About PlanOmatic

PlanOmatic provides the real estate industry with marketing services, including photography, interactive floor plans, virtual staging, aerial photography, 3D walkthroughs and digital marketing. With a network of 130 photographers in 32 states and an automated ordering process, PlanOmatic is positioned to be every brokerage office’s marketing solution for every listing. Founded in 2005 and headquartered in Denver, PlanOmatic serviced more than 73,000 properties nationwide in the past year alone. The company has been named the last three consecutive years as one of Inc. 5000s “America’s fastest growing companies.” For additional information about PlanOmatic call 866.599.7526 or email marketing@planomatic.com.

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LeadingRE Names New Executive Vice President of Operations


CHICAGO – January 16, 2018 – Chicago-based Leading Real Estate Companies of the World® (LeadingRE) has named Jessica Edgerton as executive vice president of operations. In this role, Edgerton will oversee operational areas of the company, including technology, marketing, learning and development, preferred vendor relationships and events. Additionally, she will interface closely with the finance department to ensure smooth, financially-healthy business operations.

Edgerton previously served as Associate Counsel for the National Association of REALTORS®, where she interfaced with NAR’s communications, conventions and technology teams, as well as its membership. Her responsibilities included contract negotiations for NAR’s various divisions, helping ensure regulatory compliance, speaking on risk management topics at industry events and authoring content on various legal issues relating to the industry.

Additional industry experience includes serving as general counsel/chief compliance officer for a national appraisal company and as assistant director for a commercial real estate company.

Edgerton joins LeadingRE as part of recently-announced changes in the company’s executive team, including the retirement of long-time President/CEO Pam O’Connor and the advancement of the company’s current COO Paul Boomsma to that role, effective April 1.

“We are delighted to have Jessica join our team. Her extensive involvement in the industry, her expertise on relevant legal and regulatory issues and her ability to clearly communicate complex issues verbally and in writing make her uniquely qualified for this important role,” said LeadingRE President/CEO Pam O’Connor.

LeadingRE COO Paul Boomsma adds, “Jessica’s experience working closely with inter-department teams will be incredibly valuable, as she interfaces with our existing team of department heads to continuously expand and enhance the services we offer our member brokerages.”

Edgerton is a cum laude graduate of Indiana University Maurer School of Law and holds a master’s degree in journalism from Indiana University School of Journalism and a bachelor’s degree from Oberlin College. She is based in LeadingRE’s Chicago headquarters and can be reached at +1 312-424-0400.

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WK Real Estate Earns Prestigious RELO Quality Certification

Pictured, left to right, are members of the WK Real Estate team with members of the RQC Review Committee: Lew Kingdom, Founder, Broker/Owner; LeadingRE VP, Business Solutions Staci Cowell; Hasson Company REALTORS Director of Relocation and Corporate Services Patrice Kuchulis; Suzanne Reynolds, Relocation Coordinator; Pam Metzger, Director of Relocation & Corporate Services; Mary Steele, Executive Vice President; and Dan Kingdom, President, Managing Broker/Owner.

CHICAGO – January 15, 2018 – WK Real Estate, Boulder, Colo., has been awarded the prestigious RELO® Quality Certification from Leading Real Estate Companies of the World® (LeadingRE), a selective global network of the highest quality real estate firms. The only program of its kind, the RELO® Quality Certification (RQC) quantifies and qualifies true relocation service excellence. Modeled after the Malcolm Baldrige National Quality Award, it was created by LeadingRE to provide measurable standards for the pursuit of relocation excellence.

To receive the certification, WK Real Estate’s relocation department completed a rigorous and lengthy application process, overseen by a committee of leading industry professionals. Virtually every aspect of the company’s relocation operation was reviewed thoroughly, using specific criteria to evaluate performance and production, staffing, training and continuing education, quality and scope of service for relocation clients, program marketing, customer satisfaction, technology resources, office facilities, and more.

“WK Real Estate recognized the value of operating an independent relocation department early in its history, and they have remained committed to the highest standards of relocation excellence ever since,” said LeadingRE President/CEO Pam O’Connor. “We are thrilled to recognize them for joining the prestigious ranks of RQC companies.”

“Receiving the RQC designation from Leading Real Estate companies of the World® is a significant achievement for any real estate firm. I commend Pam Metzger and Suzanne Reynolds in our Relocation Department for all of the work and dedication they put in to receiving this recognition and attaining this goal. It is a huge accomplishment that few companies can claim and exemplifies our commitment at WK to be the best we can be in all aspects of our business,” said WK Real Estate President Dan Kingdom.

Founded in 1976, WK Real Estate is the largest independent real estate company in Boulder County, Colorado. With offices in Boulder and Longmont, the company covers all of Boulder County and the North Metro Denver area surrounding communities, with a focus on knowledge, integrity, innovation and professionalism. Among the company’s numerous awards, they earned LeadingRE’s coveted “Crown of Excellence” for the past four years.

To see a full list of RQC companies, visit LeadingRE.com/aboutus/membercredentials.

For more information about WK’s relocation services, visit www.wkre.com, or contact Pam Metzger, director of relocation and corporate services, at (303) 541-1928 or pmetzger@wkre.com.

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Graduates Complete LeadingRE’s MAESTRO Leadership Program



– Network’s certification program focuses on leadership mastery for select real estate sales managers. –


CHICAGO (January 10, 2018) – Leading Real Estate Companies of the World® recently graduated its second 2017 class for its MAESTRO Leadership Certification program, which the network created to address the critical industry need to develop talented and highly effective real estate leaders for the future. Only select applicants from LeadingRE member companies are accepted into the program, with nearly 80 participants successfully completing the program in 2017.

Based on proprietary and validated research conducted by LeadingRE with 300 sales managers, the rigorous MAESTRO program encompasses three pillars of excellent office leadership, as determined by the research. It is the first program of its kind in the industry, with the goal of using science and art to establish and practice leadership mastery.

LeadingRE’s Chief Learning Officer Mike Staver is the lead instructor, with additional faculty including Dean of Innovation Matthew Ferrara, REAL Trends President Steve Murray, Long Realty CEO Rosey Koberlein, and other brokers and colleagues from various industries.

Participants attended three live sessions held at LeadingRE’s Chicago headquarters that included lectures and interactive workshops incorporating ‘real life’ exercises, case studies and group activities. Ongoing support from staff and fellow participants ensures continued engagement and measurable results from the program.

“The caliber of the people who are accepted into our MAESTRO Leadership program is incredible, and the fact that these accomplished leaders are committed to honing their skills even further reflects their commitment to elevating their own performance, as well as that of their team,” said Vice President of Performance Excellence Dan Nelson.

LeadingRE is currently accepting applications for its 2018 MAESTRO programs, with classes beginning in April. With a global membership that spans six continents, LeadingRE connects more than 565 firms and 130,000 sales associates who produce over 1.1 million real estate transactions each year. Learn more at www.LeadingRE.com.

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